{"id":2670,"date":"2021-05-25T21:45:40","date_gmt":"2021-05-25T19:45:40","guid":{"rendered":"https:\/\/www.thenewco.tech\/about-us\/"},"modified":"2025-09-03T15:03:34","modified_gmt":"2025-09-03T13:03:34","slug":"about-us","status":"publish","type":"page","link":"https:\/\/www.thenewco.tech\/en\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"\t\t
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marketing platform<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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We are the marketing platform that helps brands acquire and retain customers<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Combining proprietary technology and the expertise of our team of specialists, we support brands, publishers <\/strong><\/span>, dealerships, retailers and agencies<\/strong> in turning their data into concrete results.<\/span>
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We work across all digital channels – <\/span>Paid<\/span>, SEO, SEM, CRO, Marketing Automation, Social, Retail and Content <\/span>– starting with solid performance measurement to optimize each marketing lever <\/span>effectively.<\/span><\/p>

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The Newco<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The Newco was founded in 2018 with the goal of developing an innovative solution to help marketers and publishers address an upcoming challenge: rethinking marketing without relying on traditional cookie-based tools, which have become increasingly ineffective.
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Since then, The Newco has created a suite of products that enables publishers, dealerships and retailers<\/strong> to enhance their audiences and inventory, maximizing advertising returns. At the same time, it offers marketers<\/strong> advanced tools for deepening customer and prospect insights while optimizing return on investment through integration with CDP and personalization solutions. <\/p>

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Agencies<\/strong>, on the other hand, can leverage innovative data-driven measurement and planning tools to optimize advertising spending.<\/p>

Finally, our team of specialists supports companies in training, upskilling, in-housing and projects aimed at optimizing all digital channels and assets.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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We have been working alongside various brands for years<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tWe work successfully with clients from all industries,<\/strong> supporting them by outlining with them long-term strategies and being at their side daily in the execution of activities in Digital Adv, Data & Tech, with the goal of improving their media and business performance.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\tTNC Engine is integrated with the best solutions in the AdTech and MarTech fields, and we are daily searching for the best solutions for us and our Customers.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Partners of<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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IAB italia | Iab tech lab | Netcomm<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Fast Growing Company<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Sole24Ore Growth Leader
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MADTECH & OMNICHANNEL\u200b
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\n\t\t\t\t\t\t\t\t\tAbbiamo pi\u00f9 di 20 anni di esperienza in ambito AdTech, MarTech e Omnichannel che mettiamo al servizio dei nostri clientia\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t <\/div>\n<\/div>
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FAST GROWING
COMPANY <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tNel 2024 ci siamo classificati 56\u00b0 nella classifica\u200b Leader della Crescita del Sole24Ore, e 185\u00b0 nella classifica FT1000 – Europe’s Fastest Growing Companies\u200b\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t <\/div>\n<\/div>
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AGENCY & E2E
SOLUTION\u200b<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\u200bAiutiamo i clienti a governare al meglio i loro dati e massimizzare le digital performances attraverso strategia e tecnologie\u200b\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t <\/div>\n<\/div>
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STRONG
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\n\t\t\t\t\t\t\t\t\t\u200bUn team consolidato di oltre 50 persone, con comprovate e consolidate competenze, riconosciute dal Mercato (clienti, partner, \u2026)\u200b\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t <\/div>\n<\/div>
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COOKIELESs
LEADER<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tSiamo la soluzione leader Europea nel Cookieless, Persistent ID, gestione del Dato e Retail Media.\u200b\n
\nMappiamo milioni di utenti nel mondo\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t <\/div>\n<\/div>
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THINK GLOBALLY\u200b
ACT LOCALLY\u200b<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tAbbiamo una vision internazionale: per ogni cliente individuiamo un team di professionisti che elaborano in modo efficiente strategie internazionali che poi vengono declinate sui singoli mercati\u200b\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t <\/div>\n<\/div>
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FAST
\nFORWARD\u200b<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tSiamo rapidi nell’individuazione della strategia digital pi\u00f9 adatta per i nostri clienti e nella sua messa a terra: siamo concreti e puntiamo allo soddisfazione dei nostri clienti\u200b\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t <\/div>\n<\/div>
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+100 PROGETTI
\nDELIVERATI\u200b<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\t\t\t\tAbbiamo deliverato pi\u00f9 di 100 progetti complessi di digital marketing, in ambito B2C, B2B e B2B2C, in ambito nazionale e internazionale\u200b\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t <\/div>\n<\/div> <\/div>\n <\/div>\n \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

marketing platform We are the marketing platform that helps brands acquire and retain customers Combining proprietary technology and the expertise of our team of specialists, we support brands, publishers , dealerships, retailers and agencies in turning their data into concrete results. We work across all…<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full_width.php","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-2670","page","type-page","status-publish","hentry"],"yoast_head":"\nAbout us | The Newco<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thenewco.tech\/en\/about-us\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"About us | The Newco\" \/>\n<meta property=\"og:description\" content=\"marketing platform We are the marketing platform that helps brands acquire and retain customers Combining proprietary technology and the expertise of our team of specialists, we support brands, publishers , dealerships, retailers and agencies in turning their data into concrete results. 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